Historic 1965 NBC Television Macy's Thanksgiving Day Parade Contract — Lorne Greene Hand-Signed Agreement

This listing highlights an exceptional piece of broadcasting history and classic holiday pop culture lore: the original, fully executed multi-page Standard AFTRA Engagement Contract — Network Television, dated August 24, 1965. Issued by the National Broadcasting Company (NBC), this historic legal document captures the beloved Bonanza patriarch, Lorne Greene, at the absolute peak of his global television fame, contractually locking him in to steer one of America's most treasured holiday broadcast traditions.

Fully executed 1960s industry talent covenants personally signed by Greene during his golden era as America's favorite TV father are highly prized, serving as a premier centerpiece asset for advanced performance art archives and elite manuscript collections worldwide.

Key Archive Features & Production Specifications

• HISTORIC HOLIDAY BROADCAST CASTING: Formally locks Greene's services to appear as a featured network Host for the ultimate holiday spectacular, explicitly typewritten as: "MACY'S THANKSGIVING DAYS PARADE SPECIAL". The live network performance took place on location in New York City on Thursday, November 25, 1965.

• PREMIUM MID-CENTURY COMPENSATION & PERKS: Reflecting his status as NBC's premier star, the network guarantees Greene a substantial flat salary of $3,000. The network sweetens the deal by providing two first-class round-trip airfares between Los Angeles and New York, plus $250 for travel expenses.

• GOLDEN AGE COMMERCIAL SPONSORS: Documenting the immense corporate framework of 1960s television, the contract registers the lineup of primary commercial sponsors backing the parade special: NABISCO, P&G (Procter & Gamble), VICKS, and McDONALDS.

• STUDIO & AGENCY PROVENANCE: Establishes an unredacted paper trail linking Greene to the NBC corporate office in Burbank, California. It routes his employment in care of his legendary agent at the Milton M. Grossman Agency, located along the Sunset Strip at 8730 Sunset Blvd., Los Angeles, Calif. 90069.

• FINANCIAL & REPLAY LEDGERS: Outlines extensive network standard terms, including an explicitly hand-penciled "Schedule of Compensation for Replays" mapping out structural $1,500 tiers across the 2nd through 8th network rerun syndications.

Key Autograph Feature & Archival Condition

• AUTHENTIC LORNE GREENE SIGNATURE: The archive features an incredibly crisp, fluid vintage signature, Lorne Greene, hand-executed in dark ink across the primary "Performer" line on the contract's baseline.

• COLLECTOR'S ARCHIVAL CONDITION: Spanning over six decades of American pop culture heritage, this historic contract is in wonderful condition. The heavy legal pages remain clean and structurally sound, with the printed grids, typewriter alignments, and Greene's bold script beautifully preserved. To protect data privacy, secondary telephone and social security text lines have been neatly blacked out. It comes safely housed in a clear archival-grade sleeve.